New
segmentation
personalization
August 23, 2023
Journeys Reaches General Availability!
We are thrilled to announce that Journeys has reached General Availability, and is now available to all Real-time Audience customers. With Journeys, teams can build personalized customer journeys across popular touchpoints and channels, consistently targeting users at key milestones on the path to conversion. For example, many marketers use Journeys to personalize the acquisition funnel, delivering the same thematic content as customers engage with paid media ads, the onsite experience, and then owned channels like email welcome series.
A special thanks to our early access customers for their invaluable feedback and suggestions. We're committed to continuous innovation, and there's plenty more in store. Stay tuned for exciting new features and capabilities we plan to release for Journeys in the coming months.