What's new on mParticle by Rokt Changelog

Latest features, improvements, and updates from the mParticle Product team

New
beta
integration
February 22, 2023

Warehouse Sync For Snowflake Reaches Early Access!

We’re pleased to announce that Warehouse Sync for Snowflake has reached early access! mParticle Warehouse Sync enables traditional reverse-ETL flows while also providing a complete data infrastructure to support customers as their business grows. With Warehouse Sync, you can natively ingest user profile data from your Snowflake data warehouse, combine it with other rich data about users in mParticle, and activate it in downstream tools in a few simple steps. Warehouse Sync also demonstrates mParticle’s commitment to build new infrastructure services using an API-first approach so you can run the platform headless.

Watch the following video showing how easy it is to use the Postman Collection provided by mParticle to set up your first Warehouse Sync.

Check out these additional technical resources for more details:

We’re actively working on Google BigQuery and Amazon Redshift support and you can expect to hear back from us soon.

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