major release
integration
November 08, 2023
Warehouse Sync is now available to all customers!
We're excited to announce that the Warehouse Sync GA rollout is complete and comes with new and improved features. Every customer can now ingest user attribute data from Snowflake, Google BigQuery, and Amazon Redshift via our user-friendly interface or directly through the API.
Here's what's new:
- Ingest historical data more easily
- Initiate pipelines more intuitively by specifying sync starts and time bounding which data to sync
- A better error and status messages/reports user experience
But wait, there's more on the way! Get ready for:
- Warehouse Events: Soon, you will be able to activate user events directly from your data warehouse through mParticle's robust platform. This will unlock deeper insights and enable more precise customer engagement. Sign up to secure your spot for the Beta program.
- Integration with Databricks: Take data activation to the next level with our upcoming integration with Databricks, the industry-leading lakehouse platform.
Go beyond Reverse-ETL by combining the simplicity of warehouse data activation with the power of a real-time Customer Data Platform to engage with your customers precisely when it matters most.
A heartfelt thank you to our customers whose insightful feedback and suggestions have been pivotal to these improvements. We are dedicated to relentless innovation, with plenty more in the pipeline.